OUR BRAND

The Free Reign All-in-One Tank Top for A and B Cup Women

Free Reign Style Our Brand

Free Reign’s Everyday Tank Top re-engineers the bra top into a sophisticated and versatile piece. You can wear it at home lounging, while working and when going out in the evening – or for your yoga practice in between.

Years in the making, we’ve broken the boundaries between the latest advances in activewear technology, precision intimates manufacturing and high-quality everyday wear. Our seamless tank top with integrated, buttery soft, custom-molded cups designed for A and B sizes provides just the right amount of coverage and contour. Carefully selected TENCEL™ materials deliver superior quality, softness and sustainability. Best of all, no bra needed.

The Free Reign woman is every smaller-cup sized woman who has sacrificed comfort with poorly constructed bras that don’t fit. She’s active and wants style and function in her clothing.

Our Mission

To create ultra-comfortable wardrobe essentials that celebrate a woman’s natural beauty, fit her active lifestyle and make her every day better.

Our Story

We met when we were seven years old – before we ever knew the purpose of a bra – and have been best friends ever since. Across the decades, we tumbled around as tomboys confided through love and career choices, and served as each other’s wedding witnesses. We also grumbled a ton about how hard it was to find a good bra.

As smaller-busted women, all we asked for was a comfortable bra with a little support and coverage. What we got was push-ups, padding and underwire to be someone we were not.

Feeling completely misunderstood and underserved inspired us to create Free Reign – a line of ultra-comfortable wardrobe essentials that celebrate women’s active lifestyles and natural beauty.

We’ve designed our apparel for the A and B cup woman. We know our customer. We are her.

Signatures

We celebrate the uniqueness of each of us.

Freedom of choice. Freedom of movement.

Reign free like the queen you are.

That’s Free Reign.

OUR BRAND

The Free Reign All-in-One Tank Top for A and B Cup Women

Free Reign’s Everyday Tank Top re-engineers the bra top into a sophisticated and versatile piece. You can wear it at home lounging, while working and when going out in the evening – or for your yoga practice in between.

Years in the making, we’ve broken the boundaries between the latest advances in activewear technology, precision intimates manufacturing and high-quality everyday wear. Our seamless tank top with integrated, buttery soft, custom-molded cups designed for A and B sizes provides just the right amount of coverage and contour. Carefully selected TENCEL™ materials deliver superior quality, softness and sustainability. Best of all, no bra needed.

The Free Reign woman is every smaller-cup sized woman who has sacrificed comfort with poorly constructed bras that don’t fit. She’s active and wants style and function in her clothing.

Our Mission

To create ultra-comfortable wardrobe essentials that celebrate a woman’s natural beauty, fit her active lifestyle and make her every day better.

Our Story

We met when we were seven – before we ever knew the purpose of a bra – and have been best friends ever since. Across the decades, we tumbled around as tomboys confided through love and career choices, and served as each other’s wedding witnesses. We also grumbled a ton about how hard it was to find a good bra.

As smaller-busted women, all we asked for was a comfortable bra with a little support and coverage. What we got was push-ups, padding and underwire to be someone we were not.

Feeling completely misunderstood and underserved inspired us to create Free Reign – a line of ultra-comfortable wardrobe essentials that celebrate women’s active lifestyles and natural beauty.

We’ve designed our apparel for the A and B cup woman. We know our customer. We are her.

Revised Signature

We celebrate the uniqueness of each of us.

Freedom of choice. Freedom of movement.

Reign free like the queen you are.

That’s Free Reign.

OUR BRAND

The Free Reign All-in-One Tank Top for A and B Cup Women

Free Reign’s Everyday Tank Top re-engineers the bra top into a sophisticated and versatile piece. You can wear it at home lounging, while working and when going out in the evening – or for your yoga practice in between.

Years in the making, we’ve broken the boundaries between the latest advances in activewear technology, precision intimates manufacturing and high-quality everyday wear. Our seamless tank top with integrated, buttery soft, custom-molded cups designed for A and B sizes provides just the right amount of coverage and contour. Carefully selected TENCEL™ materials deliver superior quality, softness and sustainability. Best of all, no bra needed.

The Free Reign woman is every smaller-cup sized woman who has sacrificed comfort with poorly constructed bras that don’t fit. She’s active and wants style and function in her clothing.

Our Mission

To create ultra-comfortable wardrobe essentials that celebrate a woman’s natural beauty, fit her active lifestyle and make her every day better.

Our Story

We met when we were seven – before we ever knew the purpose of a bra – and have been best friends ever since. Across the decades, we tumbled around as tomboys confided through love and career choices, and served as each other’s wedding witnesses. We also grumbled a ton about how hard it was to find a good bra.

As smaller-busted women, all we asked for was a comfortable bra with a little support and coverage. What we got was push-ups, padding and underwire to be someone we were not.

Feeling completely misunderstood and underserved inspired us to create Free Reign – a line of ultra-comfortable wardrobe essentials that celebrate women’s active lifestyles and natural beauty.

We’ve designed our apparel for the A and B cup woman. We know our customer. We are her.

Revised Signature

We celebrate the uniqueness of each of us.

Freedom of choice. Freedom of movement.

Reign free like the queen you are.

That’s Free Reign.